With all the COVID craziness right now, I’ve been reflecting a great deal about my grandparents who came to the U.S. from France and Belgium in the early 1900’s. Soon after they arrived, they faced the 1918 influenza pandemic that killed 675,000 in America alone. They persisted, and although I never talked to them about the details of how they managed through the crisis, I do know that they had a strong sense of community, a fierce loyalty to each other, and a willingness to help where they could. I believe this is always the best, if not the only, path in weathering storms and this one is clearly unlike any we’ve ever seen.
In that spirit, our team at Azur would like to help you, our beverage industry compatriots, on a pro-bono basis.
While it would have been tempting to publish a long list of best practices from our collective experiences, we understand that everyone’s challenges and issues will be different. Our approach will be to listen as we want to provide you with the help you need in the way that is most helpful to you. Our Associates each have deep experience that has included bringing companies through some of the most difficult times in this industry -- from the technology bust, to 9/11, to the financial crisis and more recently the wildfires. We've done this with experience working across strategic planning, finance, sales (wholesale and DTC), marketing, production and winemaking. We are here to listen, share and help in any way we can.
Please reach out to me at pat.delong@azur-associates.com or any of our Associates listed below to set up a virtual meeting of any format that works best for you and your team.
Ed LeMay (Sales and Route to Market) ed.lemay@azur-associates.com
Dale Stratton (Strategic Insights and Data) dale.stratton@azur-associates.com
Lisa Goff (Direct to Consumer and Brand Marketing) lisa.goff@azur-associates.com
Matt Parish (Winemaking and Production) matt.parish@azur-associates.com
Dori Havner (Business Operations and Planning) dori.havner@azur-associates.com
The Azur Associates Team